How Boston Radio Handled Today’s Bombing Coverage

The radio industry's response to today's explosions at the Boston Marathon has been very varied. Shortly after news broke, CBS' entire cluster began simulcasting the coverage of … [Read more...]

Do Social Media Likes Lead To Ratings: Part 1

One week after the launch of Country "94.7 Nash-FM" New York the first thing we noticed were the amount of people that quickly began following the station on social media. Seven … [Read more...]

Hot 96.9 Boston Debuts

Update 1/8: WTKK debuted its new permanent identity at 11:00 this morning as morning host Pebbles introduced "Hot 96.9" billed as "The Rhythm Of Boston". The Rhythmic Hot AC is … [Read more...]

96.9 WTKK Rebrands

Update 9/3: WTKK has rebranded as "NewsTalk 96.9". No changes to the programming lineup, although the station is putting extra emphasis on its News coverage. The station is … [Read more...]