Format Changes

WVRX Knoxville Flips To Classic Country Duke-FM

Midwest Communications Rock “95.7 The X” Update 3:00pm: And Midwest has wasted little time as WVRX has made the flip to Classic Country “95.7 Duke-FM“. Original Report 2:55pm: WVRX Maryville/Knoxville, TN has dismissed its entire airstaff and is preparing to change formats. Exiting the station are PD/Afternoon Host Mike “Hurricane Shane” Schoenherr, middayer Scott Bohannon, night host John “Fister” Wilson, and the syndicated Free Beer & Hot Wings morning show. All signs indicate a flip to Classic Country as the next Midwest station to be branded as “Duke FM“. Midwest registered TheDukeFM.com last month. The current WVRX website has been replaced with a note stating “Thank you for listening and for supporting The X. It&#...Read More

KTMX Shifts From Mix To Max

Nebraska Rural Radio Association wasted little time after closing on its $1,335,000 purchase of Classic Hits 1370 KAWL and AC “Mix 105” 104.9 KTMX York, NE from Mark Jensen’s MWB Broadcasting to implement changes. After a few hours of stunting with Christmas Music, KTMX has flipped to Country “104.9 Max Country“. The flip is not much of a surprise as NRRA operates a Country format on each of its other FM stations. Brad Leggett, most recently Director of Sales for Entercom Madison, WI is returning to his hometown to serve as Station Manager for KAWL and KTMX.

iHeart Rumbas In Lancaster

iHeartMedia has flipped Conservative Talk 1390 WLAN Lancaster, PA to Spanish CHR “Rumba 1390“. WLAN had been airing a mix of syndicated talkers and simulcasts from 580 WHP in the adjacent Harrisburg market. The station registered a 0.0 share in the Fall 2014 Nielsen Audio ratings. The new format targets the 8% Hispanic demographic of the market. iHeart also owns a similarly branded “Rumba 1340/92.3” WRAW/92.3 W222BY in the adjacent Reading market.

Lotus Launches Vive 92.1 Sacramento With Competitor’s Airstaff

Lotus Broadcasting on Monday flipped Spanish Adult Hits “La Buena 890/92.1” KMJE Olivehurst/KMJE-FM Placerville/Sacramento, CA to Spanish CHR “Vive 92.1“. Adding additional intrigue to the format change is that Lotus has hired the entire airstaff of Lazer Broadcasting Spanish CHR “Latino 97.9” KLMG Esparto/Sacramento. Crossing the street as an all-or-nothing package deal were PD/Morning Host Ana Alicia Contigo, APD/Midday Host Julieta Gil, Afternoon Host Jose Luis Solis and Nighttimer Yadira De Dios. All will remain in their previous positions with their new employer. The quartet were also heard on Adelante Media’s “Latino 106.1” KBMG Evanston, WY/Salt Lake City which was sold to Alpha Media last week. KXTV reports that the quartet were...Read More

Saga Launches Two Signals In Mitchell

Saga Communications has launched a pair of new translators in Mitchell, SD. 95.5 K238BA has debuted as AC “More 95.5“. Rebroadcasting 105.9 KMIT-HD2, “More 95.5” is positioning itself as “The Best Music From The 80s, 90s and Today”. 103.5 K278BJ is Sports “ESPN 103.5” via 98.3 KUQL-HD2 Ethan. K278BJ is running the national ESPN Radio programming along with local sports updates. The two translators join Saga’s existing Classic Hits “Kool 98.3” KUQL and Country 105.9 KMIT in Mitchell.

Club 97.5 Brings Second CHR To Twin Falls

Lee Family Broadcasting has launched CHR “Club 97.5” on 99.1 KXTA-HD3 Gooding/97.5 K248BZ Kimberly/Twin Falls, ID. The new format is the latest volley in a back and forth battle between Lee Family Broadcasting and crosstown Magic Valley Media. “Club 97.5” gives a CHR competitor to Magic Valley’s “92.7 The Music Monster” KTPZ Hazleton. In March, Magic Valley Media launched Hot AC “Q106.7” KIRQ Hailey to directly compete against Lee’s “Hot 100” 99.9 KZDX Burley. Club 97.5 is being programmed by KZDX Program Director Broc Johnson.

FM Sports Battle Rages In College Station

Bryan Broadcasting has brought Sports “1150 The Zone” KZNE College Station, TX to FM on 102.7 K274CM. K274CM had been operating as Country “Maverick 102.7“. That station began the process of moving to 100.9 KVMK Wheelock in February, where the format will remain. KZNE/K274CM becomes the second Sports station on the FM dial in Bryan/College Station joining Brazos Valley Communications “ESPN Aggieland” 103.9 KJXJ Franklin which launched this past March. KZNE has the added benefit of being the flagship station for the hometown Texas A&M University play-by-play.

CHRY Becomes Toronto’s Urban Alternative

York University’s CHRY Community Radio 105.5 CHRY-FM Toronto has flipped to what it is calling Urban Alternative “Vibe 105.5“. The new format is described as a mix of “Electronic, Remix, Reggae, Soca, Hip Hop and R&B” and will add a professional airstaff in the coming weeks. Previously the station relied on community volunteers to host the mix of Diverse Talk and Ethnic programming. In the press release announcing the change, CHRY CEO Danae Peart states, “What we are doing with the license entrusted to us has not been done before in this market, we are making a requirement and we are putting to rest mediocre perceptions and expectations of the license class. VIBE105 emerges amidst a changed and fast-paced media environment where opportunities on the FM di...Read More

KTRY Relaunches As The Bull

KTRY relaunched as “106.3 The Bull” at 5:00pm on Friday. Now branded as “New Hot Country”, KTRY is taking a younger skewing approach to compete against Sonoma Media’s market leading “Froggy 92.9” KFGY. Update 4/27: KTRY is promoting that it will relaunch as “106.3 The Bull” on Friday, May 1. Original Report 4/14: Redwood Empire Stereocasters Country 106.3 KTRY Cazadero/Santa Rosa, CA is teasing “Something Big Is Coming” to the station. 1063TheBull.com was registered for KTRY on March 30. A rebranding to a younger targeted Country format would enable KTRY to better take on Sonoma Media’s market leading “Froggy 92.9” KFGY.

Radio-One Launches Praise 106.1 Baltimore

W291BA Baltimore made the flip from CBS programmed “New Country 106.1” to Radio-One operated Gospel “Praise 106.1” today. The translator is still being fed by CBS’ 101.9 WLIF-HD2, which in turn could lead to future machinations between the two companies and Hope Christian Church of Marlton, NJ who owns W291BA and a number of other translators in the Baltimore area including two future move-ins that are both currently licensed to rebroadcast Radio-One stations. Original Report 4/9: Radio-One will assume operations of 106.1 W291BA Baltimore and launch Gospel “Praise 106.1” on the translator. W291BA is owned by Hope Christian Church of Marlton, NJ and is operated by CBS as “New Country 106.1” rebroadcasting 101.9 WLIF-HD2. As first reporte...Read More

A New Evolution For 93.5 Miami

iHeartMedia Dance “Evolution 93.5” W228BY Miami/100.7 WHYI-HD2 is relaunching under new management. Promoting that the station is now free of “No big corporations, no managers, no rules, no nothing”, the station is apparently being operated by a group led by Italian host Marco Mazzoli, who hosts afternoon on Milan’s “Radio 105 Network” from his Miami based studio, and his wife Stefania Pittaluga. Mazzoli also hosted “The Italian Brunch” on W228BY in 2013. Pittaluga registered new 935Miami.com and Evo935.com domains for the station last month. “Evolution 93.5” is promoting a complete relaunch on Monday, May 11. We are on air!!! Ready for the revolution? Posted by Evolution935 on Friday, May 1, 2015

WTRY Rebrands

iHeartMedia Classic Hits “Oldies 98.3” WTRY-FM Rotterdam/Albany, NY has dropped the dreaded O word from its name. With no other changes to its programming, WTRY-FM rebranded on Wednesday as “98.3 TRY“. WTRY-FM ranked fifth in the Albany-Schnectady-Troy market in the Winter 2015 Nielsen Audio ratings with a 5.0 share. The station features a local morning show hosted by Jaime Roberts and Premium Choice programming the rest of the day.