Format Changes

River Flows Into Fayetteville NC

Colonial Media + Entertainment has flipped Sports/Rock “92.5 FBX” WFBX Spring Lake NC to Classic Rock “106.5 The River” WMRV. Positioned as “Rock Without The Hard Edge”, the branding and format come from iHeartMedia’s WRVV Harrisburg PA where Colonial owner Jeff Andrulonis worked in its early years under original owner Dame Media. The launch fills a Classic Rock hole in the market between Cumulus Media Rock “Rock 103” 103.5 WRCQ and Beasley Media Variety Hits “96.5 Bob-FM” WFLB. The frequency change comes as the station’s translator completes its upgrade into Fayetteville. Colonial had purchased 97.9 W250AQ Thomson GA in the 2016 250 mile translator waiver period and moved it to Spring Lake NC on 92.5. Despite operatin...Read More

106.1 The Eagle Cookeville Trades Sports For Classic Hits

Zimmer Broadcasting has flipped Sports “106.1 The Eagle” 780 WPTN/106.1 W291CA Cookeville TN to Classic Hits while retaining the same name. Positioned as “Cookeville’s Greatest Hits”, the flip positions the station between Stonecom AC “Lite Rock 95.9” WLQK and Classic Rock “Rock 93.7” WBXE.

WBTC Flips To Classic Hits

Tuscarawas Broadcasting Co. flipped Talk/Oldies 1540 WBTC/101.9 W270CI Uhrichsville OH to Classic Hits “Big Hits WBTC” on Monday. Out with the change are syndicated talkers Glenn Beck, Rush Limbaugh, and Sean Hannity at the station that serves the Dover/New Philadelphia market. The company also owns Christian AC “95.9 The Light” WNPQ New Philadelphia/Canton.

Great Eastern Shuffles In Hanover/Lebanon NH

Great Eastern Radio has swapped format locations for two of their stations in Hanover/Lebanon NH. AAA “106.7 The River” W294AB Hanover/106.1 WHDQ-HD2 Claremont moves to the full-powered 93.9 WWOD Woodstock VT, while the Oldies simulcast of “Kool FM” 96.3 WFYX Walpole NH moves to W294AB/WHDQ-HD2. WFYX/W294AB carries the programming from Scott Shannon’s True Oldies Channel. The swap took place on November 1.

Rhythmic Oldies Launches On Richmond AM Duo

Mobile Radio Partners has closed the acquisition of two Richmond VA area AMs and has flipped them to Rhythmic Oldies “U Win Radio“. 1450 WUWN (formerly WCLM) Highland Springs and 1540 WBTL (formerly WONA) Richmond are now playing what they call “Sweet Soul Music” with R&B and Dance hits from the 50s through 80s (although we caught an early 90s song in our listening). Core artists are listed as Ray Charles, Aretha Franklin, Four Tops, and Sam Cooke.

Salem Brings Rejoice To Greenville

On the heels of launching Gospel “Praise 95.1” WSDZ/K236CS St. Louis last month, Salem Media has launched a second station in the format. Soft AC “Lite-FM 96.9” W245CH Travelers Rest/WGTK-HD3 Greenville SC flipped to Gospel “Rejoice 96.9” after a few days of simulcasting sister Classic Hits “Earth-FM” 103.3 WRTH Greer/95.9 WLTE Pendleton. Rejoice has added Reach Media’s Get Up Mornings with Erica Campbell for mornings, Willie Moore Jr. for afternoons, and Nightly Spirit with Darlene McCoy for nights.

93.5 Toronto Moves Back To Currents

Newcap Radio Classic Hip-Hop “93.5 The Move” CFXJ-FM Toronto has flipped to Rhythmic CHR while retaining its current branding and airstaff. Now positioned as “Toronto’s Hits. Toronto’s Throwbacks.”, CFXJ’s move comes after registering a 1.4 share in the Numeris May 29-August 27 PPM Ratings period. The station is still featuring 2-3 gold tracks per hour. The station had been Urban “Flow 93.5” until its flip to Classic Hip-Hop leaning 90s Hits in February 2016. The 11:00am hour of the new “93.5 The Move” featured: Kendrick Lamar feat. Zacari – Love Jessie Reyez – Figures Bruno Mars – That’s What I Like J Balvin & Willy William feat. Beyonce – Mi Gente Kardinal Offishall feat. Akon – Dan...Read More

WLHT Rebrands As Mix 95.7

Townsquare Media Hot AC “Channel 95.7” WLHT-FM Grand Rapids MI has rebranded as “Mix 95.7“. No music or talent changes accompanied the name change, which gives the station a fresh coat of paint following the August swap of ‘Fish’ for Curtis Gross as morning co-host with Connie. Connie & Fish had teamed at multiple stations in Wisconsin from 1996-2010 including a decade at CHR “Z104” WZEE Madison. Fish later spent time as part of the morning show at Hubbard Hot AC “KS 95” 94.5 KSTP-FM Minneapolis, while Gross replaced him at WZEE through their move to Grand Rapids in 2012. WLHT ranked fourth in the Grand Rapids market with a 4.7 share in the Summer 2017 Nielsen Audio ratings.

Florida Sportstalk Begins Shift To Talk

Florida SportsTalk LLC. will begin evolving Sports “Florida Sportstalk” 1230 WGGG/92.1 W221DX Gainesville and 900 WMOP/100.1 W261BA Ocala FL to Talk on Monday, November 13. The station will rebrand as “The Goat“, standing for “Gainesville Ocala All Talk”. Former “97.3 The Sky” WSKY-FM Micanopy/Gainesville afternoon host Chip Morris will join for mornings from 6-9am alongside current host Adam Reardon. Morris previously co-hosted “The Drive Time Happy Hour” on WSKY-FM from 2003-2013. The remaining sports lineup remains in place for now. Florida SportsTalk, in response to its’ growing voice in the region pertaining to news and social events and based on the feedback from followers and the fan base announces it is rebranding to Gaine...Read More

iHeart Chips Its Chrome In Tulsa

Another station has blown up its existing brand with its move to Christmas Music leading to a potential format change after the holidays. In past years iHeartMedia Oldies “93.5 Chrome-FM” K228BR Tulsa/106.1 KTGX-HD would go all-Christmas but keep its existing branding. This year the station has changed branding to “Christmas 93.5” on-air and renaming their social media properties. K228BR has aired a 50s/60s based Oldies format with Christmas Music in the holiday season since its launch in early 2009.

WQYZ Biloxi Flips To Classic Rock

iHeartMedia completed the “Roulette Radio” stunting and flipped Urban AC “92.5 The Beat” WQYZ Ocean Springs/Biloxi MS to 90s leaning Classic Rock “Rock 92.5“. Currently running jockless, the move places WQYZ close to Alpha Media Rock 97.9 WCPR. Original Report 10/30: iHeartMedia dropped the Urban AC format of “92.5 The Beat” WQYZ Ocean Springs/Biloxi MS and is currently stunting as “Roulette Radio 92.5“. The stunting started on Thursday evening with a broad Variety Hits format before segueing on Sunday to Adult CHR and then to 90s Hits today. The roulette name plays into the multiple casinos in Biloxi. WQYZ ranked ninth in the Biloxi market with a 4.2 share in the Spring 2017 Nielsen Audio ratings. We reported earlier this month o...Read More

IHeart Blows Sarasota A Christmas Kiss

iHeartMedia will flip Talk/Business “Sarasota News Radio” 1450 WSDV/103.9 W280EV Sarasota FL to Hot AC “103.9 Kiss-FM” after the holiday season, but first the station will run two months of Christmas Music. WSDV fills the role that former sister AC 92.1 WLTQ-FM served in the market as a usual early entrant to the Christmas music ranks until its flip to Country in 2016. The previous mix of Talk and Bloomberg Business programming remains in place on former simulcaster 1320 WDDV Venice.