What Should Be Done to Turn Around WABC's Ratings?

The login box issue should be resolved. If you are still having issues you can still use the alternate link, but please inform us so we can investigate.
  • Posted In: New York / Long Island


  • Participant
    #147937

     

    the issues affecting. AM radio


    Participant
    #147940

    So…I guess no one figured out the point of my post.  There are a few on here who let their blood pressure get a bit to high and have to belittle and degrade rather than just letting something go.  I totally agree that music for the most part wouldn’t work on AM (without FM translator).  I mean, Classic Country on AM in NYC?  How could anyone have taken that seriously?  If we have to let things get to us and can’t have room for a little humor here and there, we as a society are as done as music on AM radio.


    Participant
    #147943

    So…I guess no one figured out the point of my post. There are a few on here who let their blood pressure get a bit to high and have to belittle and degrade rather than just letting something go. I totally agree that music for the most part wouldn’t work on AM (without FM translator). I mean, Classic Country on AM in NYC? How could anyone have taken that seriously? If we have to let things get to us and can’t have room for a little humor here and there, we as a society are as done as music on AM radio.

    And KGO AM is doing automated music for now until the New supposed format arrives on Tuesday. Your wish is granted for now????


    Participant
    #147952

    http://www.sfgate.com/entertainment/article/Ronn-Owens-to-stay-at-KGO-after-station-reverses-7225772.php Apparently KSTE’s Sacramento Armstrong and Getty Get their KGO Spot but its to replace the KGO News not Ronn Owens as previously reported.

    Note KGO-AM is doing automated music for now (and yes this includes Oldies and a mix of KFOG Playlists) until Tuesday April 5th, 2016. Cumulus has put a strange branding for KGO-AM “KGO The Next Generation” in its promos. the main target in all of this is between Ronn Owens contract with Cumulus and two Iheart KSTE Sacramento Area Talk show hosts moving their Bay Area spot from 910 KKSF to 810 KGO.

     

    I Doubt the current demographics of San Francisco even give a damn about KGO. For most Bay Area People the main choice for Talk radio is 88.5 FM KQED (NPR News/Talk) Affiliate. For All News in San Francisco its KCBS 740AM and KFRC 106.9FM Aka KCBS-FM.   Please Explain who is KGO’s Demographics here?

     

    http://ratings.radio-online.com/cgi-bin/rol.exe/arb009

    For San Francisco

     

    http://ratings.radio-online.com/cgi-bin/rol.exe/arb065

     

    Here is Sacramento’s Ratings here Iheart KFBK-FM gets an 8.7 on the books and KXJZ Capital Public Radio gets a 4.1.

     

    Where is Armstrong and Getty getting their audience from?

     


    Participant
    #147964

    Radio Industry’s Fake Outrage Over KGO

    Well this article is about the current KGO as of today but to a certain extent all of the other Cumulus Owned stations with the News/Talk format today


    Participant
    #149787

    Since 98.7 is doing nothing special on FM, why not figure out a negotiation to put WEPN programming on WABC, and do something more viable with the FM?


    Participant
    #149799

    The Jets, Knicks and Rangers would most likely be able to get out of their contracts if that happened.


    Participant
    #149801

    Since 98.7 is doing nothing special on FM, why not figure out a negotiation to put WEPN programming on WABC, and do something more viable with the FM?

    Because Emmis Communications holds the license to WEPN-FM and is collecting monthly LMA payments from ESPN Radio for that 98.7 transmitter.

    Why do you think Emmis wants to forfeit that guaranteed money in the LMA? And do you really believe ESPN would prefer to be on an AM band that is dying a slow death?


    Participant
    #149805

    I only have access to the “beauty contest” numbers, but it appears pretty clear that New York has their sports station, and WFAN is it.  ESPN on FM does not appear to be getting any traction ratings-wise, and if we’re talking about turning around WABC Ratings AND Revenue-wise, would it make better sense to acknowledge the obvious and put a viable spoken word Sports format on 770 and put the FM property to better use?

    Part of the negotiation for the new incarnation of 98.7 could be a stipulation that Jets, Knicks and Rangers must be carried, simulcasting 770.  If a music format was selected for 98.7 evening/weekend listening when those games were played might not impact too much?

    Emmis might be able to negotiate a better LMA deal with a different operator using a larger rated format that appeals to a different, lucrative demographic?  An announcement Midnight Sundays “WABC and WABC-FM are not affiliated radio stations…”

    Would non-Political, grown-up talk appeal on FM?  Maybe some kind of “full service” format with News, Talk, Sports and some Music?

     

     


    Participant
    #149808

    Stuart didn’t answer my questions. Instead he acted like an overgrown child playing musical chairs.

    2016 is an election year. President, with both major candidates having ties to New York. US Senate seats in New York and Connecticut. US House seats everywhere. State Senate and state Assembly seats in New York. Ballot measures wherever they may appear. All that means political advertising that will help fill airtime. And Stuart would have Cumulus Media forfeit that revenue so he could make a format change that nobody wants.

    77 in NYC is going to stay Political/Right-Wing for the foreseeable future.


    Participant
    #149818

    Mr. Everett, the OP asked what can be done to turn around WABC’s ratings.  I think political talk has largely run out of gas, and while there might be an incentive to keep the current programming on through the election, after January politics and political talk are going to take a back seat.  Keeping political talk on WABC is not going to turn around their ratings.  In my opinion, unless WEPN is doing spectacularly in its desired demo, or is raking in the advertising bucks because it is on FM (facts I don’t know), moving a viable sports format to 770 might be a logical idea, if there is a better use for 98.7.  And just to cover the possibility of a suggestion of a startup from scratch, I am also of the opinion that creating a third sports talk station in the city would not be a very viable idea, any more than creating a third all-news station was at 101.9 was.  I am unconvinced that WFAN got a significant bump adding 101.9.  I think they only did that to lure the Yankees.  WFAN on 660 was (is) a good, powerful, listened to station.  Sports talk does not need FM to succeed.


    Participant
    #149840

    Since 98.7 is doing nothing special on FM, why not figure out a negotiation to put WEPN programming on WABC, and do something more viable with the FM?

    Because Emmis Communications holds the license to WEPN-FM and is collecting monthly LMA payments from ESPN Radio for that 98.7 transmitter. Why do you think Emmis wants to forfeit that guaranteed money in the LMA? And do you really believe ESPN would prefer to be on an AM band that is dying a slow death?

    Wait Disney also has part ownership of 98.7 WEPN. In other words WEPN cannot simply move to 770 AM unless both Emmis and Disney agree to trade 98.7 with Cumulus for 770 AM. Also I doubt at this point people think about WABC as 770 AM and Cumulus Talk Radio. I bet most people think of WABC as Disney and ABC7 on the TV side.


    Participant
    #149843

    Looks like a couple of people need to take a course in fact-checking.

    WEPN-FM is owned by Emmis Communications and operated, under an LMA, by ESPN New York. LMA stands for Local Marketing Agreement, under which ESPN New York broadcasts its sports format. Emmis retains control of the transmitter and has all programming routed through a main studio at the Emmis cluster in the West Village.

    As for 77, this Presidential campaign is the perfect opportunity to gain an audience with the Political/Right-Wing format. Stay the course as the Gipper once said.


    Member
    #149855

    I think they have three choices:

    1- Go all news and compete with WINS

    2 – Invent something entirely new

    3- Pull the plug


    Participant
    #149864

    I think they have three choices: 1- Go all news and compete with WINS 2 – Invent something entirely new 3- Pull the plug

    Number one is off the list because WCBS is technically competing against WINS (Both 880am and 1010 am Are Owned by CBS Radio inc) as of 2016.

    The only solution I can think of for 770 AM is basically borrow the Salem model where programs are brokered by superpacs.

Viewing 15 posts - 61 through 75 (of 114 total)

You must be logged in to reply to this topic.

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More

css.php