A little over a month after launching as Urban AC “Vibe 105.3“, iHeartMedia’s 1230 WYTS/W287CP Columbus OH has rebranded as “Kiss 105.3“.
No other changes accompanied the renaming. While not confirmed it appears the new name was caused by a conflict caused by the prior use of the “Vibe” brand by River Radio Ministries Christian CHR “Vibe Radio HD” 104.9 WCVO-HD2 Gahanna/Columbus.
Surprised it got this far. I mentioned this back on February 17, 2017 around the time they launched that they must have not noticed another “Vibe” already in the market.