[membership level="2,3"] iHeartMedia is planning to launch a "<strong>Mix</strong>" branded station in Rochester. But is the registration of <a href="http://RochestersMix.com">RochestersMix.com</a> for Rochester NY or Rochester MN? If New York it would likely involve a rebranding of Hot AC "<a href="http://mydrivefm.iheart.com/">100.5 The Drive</a>" WDVI. When WDVI launched it was very AAA leaning, but has since evolved into a more traditional Adult CHR stance. A rebranding could help listeners realize the station isn't what it originally was and is closer to its days as "<strong>Mix 100.5</strong>" WVOR prior to the flip in 2006. Rochester MN has not had a Hot AC since the <a href="https://radioinsight.com/headlines/105295/knxr-rochester-stunting/">flip of 97.5 KNXR</a> to Classic Hits in March 2016. A move of Classic Rock "<a href="http://laser1017.iheart.com/">Laser 101.7</a>" KRCH or Country "<a href="http://1025thefox.iheart.com/">102.5 The Fox</a>" KMFX would take on Townsquare Media's market leading Adult leaning CHR <a href="http://kroc.com/">106.9 KROC-FM</a>. <hr /> <img class="alignright size-thumbnail wp-image-118507" src="http://radioinsight.com/wp-content/images/2017/06/967river-200x95.png" alt="96.7 The River Rev WZRV St. Cloud" width="200" height="95" />Staying in Minnesota, <a href="https://radioinsight.com/headlines/netgnomes/118370/daily-domains-615-whats-flying-fort-myers/">last week we reported</a> on Townsquare Media's registration of <a href="http://River967.com">River967.com</a> and <a href="http://967River.com">967River.com.</a> We can now confirm the pending flip of Active Rock "<a href="http://rev967.com/">Rev 96.7</a>" KZRV Sartell/St. Cloud to Classic Hits as the adjacent logo has appeared on the development site for the new station. <hr /> iHeartMedia has also registered <a href="http://NOLASports1280.com">NOLASports1280.com</a> for a potential rebranding of "<a href="http://foxsportsam1280.iheart.com/">Fox Sports 1280</a>" WODT New Orleans. <hr /> Perry Broadcasting has registered <a href="http://CBSSportsRadio1053.com">CBSSportsRadio1053.com</a> for recently acquired KINB Kingfisher/Oklahoma City. The station rebranded to that from "<strong>105.3 The Pro</strong>" when Perry closed on its acquisition earlier this month. <hr /> <em><strong>Anonymous Registrations: </strong></em><a href="http://953TheBeat.com">953TheBeat.com</a>, <a href="http://975Boom.com">975Boom.com</a>, <a href="http://Boom1049.com">Boom1049.com</a>, <a href="http://ElZol923.com">ElZol923.com</a>, <a href="http://Highway1013.com">Highway1013.com</a>, <a href="http://SmashHits945.com">SmashHits945.com</a>, <a href="http://Sports1061Radio.com">Sports1061Radio.com</a>. [/membership]