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Mark Thomas Joins Alpha Media As Saginaw Market Manager

Alpha Media Digity San Jose West Palm Beach New BernAlpha Media has appointed Mark Thomas as its Market Manager for its Saginaw MI operations.

Thomas joins Alpha from Community Broadcasters where he oversaw their Watertown NY cluster. He also led iHeartMedia Riverside CA from 2012-2016 and spent much of his career at Regent Communications/Townsquare Media including stops as General Manager in Flint and Grand Rapids MI and Evansville IN.

Alpha Media owns Country “94.5 The Moose” WCEN, Hot AC “Mix 106.3” WGER, Urban AC “Kiss 107.1” WTLZ, and News/Talk 790 WSGW/100.5 WSGW-FM in the Saginaw market.

Alpha Media, Saginaw announces Mark Thomas as Market Manager. The market is home to WSGW-AM, WSGW-FM, WTLZ, WGER, and WCEN.

Thomas has over 30 years of industry experience, including working for iHeart Media in Riverside, CA., and serving as a Market Manager and Regional Vice President with Regent Communications/Townsquare Media in Flint, MI., Evansville, IN., and Grand Rapids, MI.

Alpha Media EVP of the Midwest Region, George Pelletier commented on the announcement, “Mark has great experience as a local market manager. He brings an exceptional understanding of local programming, sales and community broadcasting to the Alpha team in Saginaw. We are happy to welcome Mark ‘home’ to Michigan.”

“I am thrilled to join Alpha Media and return home to Michigan. I look forward to helping the cluster grow with its great staff and stations,” remarked Thomas.

Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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