Bravo Mic Communications News/Talk “B1450” KOBE Las Cruces NM flipped to Spanish CHR “La Equis 92.7” on September 1.
The move comes as KOBE prepares to launch its FM translator signal in the next couple of weeks. In a letter to listeners explaining the change, Bravo Mic CEO Michael Smith explained that the move creates the only locally based Spanish language station and was not politically motivated.
KOBE aired a local morning show hosted by Kelly O’Connell and syndicated talkers including Rush Limbaugh the rest of the day.