Ahead of their $375,000 acquisition of 1200 KPSF/100.9 K265FH Cathedral City/Palm Springs CA closing, Tom and Desire Hoyt’s Pure Radio LLC has begun operating the former Business “Money Radio 1200” as Christian Preaching “Pure Radio“.
The station’s programming consists mostly of preachers as well as Salem Media conservative talker Eric Metaxes Show from 12-2pm. The daily 6am-630pm lineup then repeats in nights and overnights. The station’s Media Kit indicates that KPSF will be the first of a ” network of Christian teaching and talk radio stations in underserved markets”.
Former owner CRC Media West is directing listeners of its former format to sister 1510 KFNN Phoenix AZ.