http://radioinsight.com/indie-103-1-los-angeles-to-become-el-gato/ Sat, 13 Mar 2010 18:38:50 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://radioinsight.com/indie-103-1-los-angeles-to-become-el-gato/comment-page-1/#comment-10512 MylesMatisse Sat, 17 Jan 2009 01:50:37 +0000 http://radioinsight.com/?p=616#comment-10512 Entravision had NO business ever starting up a station like Indie 103.1 They didn't work hard enough and lacked the true INTEGRITY and PASSION for Indie music, Indie 103.1 and all the immense talent that worked there: Steve Jones, Dave Navarro, Paul V, Henry Rollins, Full Metal Jacki, Suicide Girls Radio, TK, etc. If Entravision had really cared and had Indie's back, this day would never have come. With the right ethics in place, Entravision could have found the ad revenue to make Indie 103.1 even stronger. THEY FAILED. ONE of their reasons for closing Indie was: "changes in the radio industry's methods of measuring listener audiences that make it difficult to continue broadcasting innovative formats like Indie 103.1 in the current marketplace". This is a complete cop out and excuse. We're talking the Entertainment capital of the world. Trust me, the "current marketplace" of Hollywood is like no other and there WAS room for an Indie 103.1 The industry's methods of measuring listening audiences like ARBITRON and PPM, they are faulty because they don't monitor each and every radio in the listening audience and should NOT be relied upon as a TRUE and COMPLETE ratings of listenership. I think it's a lame way for totals of listeners to be tallied to convince the suits and advertisers for their $$ and support. Entravision's heart was and is in the wrong place and if they think focusing on the Latin market is gonna save them in this economy, Karma is a **** and will come round to bite them hard! Someone with the $$ like PRINCE should step up and BUY Indie 103.1 from Entravision. Prince loves Indie 103.1 Indie 103.1 and even world premiered his music there last month. Take Indie away from Entravision, who obviously don't care for anything other than hispanic. Shame, shame, shame. We have enough Latin based radio stations in the Los Angeles area. Bring Indie back to the airwaves! Entravision had NO business ever starting up a station like Indie 103.1 They didn’t work hard enough and lacked the true INTEGRITY and PASSION for Indie music, Indie 103.1 and all the immense talent that worked there: Steve Jones, Dave Navarro, Paul V, Henry Rollins, Full Metal Jacki, Suicide Girls Radio, TK, etc. If Entravision had really cared and had Indie’s back, this day would never have come. With the right ethics in place, Entravision could have found the ad revenue to make Indie 103.1 even stronger. THEY FAILED. ONE of their reasons for closing Indie was: “changes in the radio industry’s methods of measuring listener audiences that make it difficult to continue broadcasting innovative formats like Indie 103.1 in the current marketplace”. This is a complete cop out and excuse. We’re talking the Entertainment capital of the world. Trust me, the “current marketplace” of Hollywood is like no other and there WAS room for an Indie 103.1 The industry’s methods of measuring listening audiences like ARBITRON and PPM, they are faulty because they don’t monitor each and every radio in the listening audience and should NOT be relied upon as a TRUE and COMPLETE ratings of listenership. I think it’s a lame way for totals of listeners to be tallied to convince the suits and advertisers for their $$ and support. Entravision’s heart was and is in the wrong place and if they think focusing on the Latin market is gonna save them in this economy, Karma is a **** and will come round to bite them hard! Someone with the $$ like PRINCE should step up and BUY Indie 103.1 from Entravision. Prince loves Indie 103.1 Indie 103.1 and even world premiered his music there last month. Take Indie away from Entravision, who obviously don’t care for anything other than hispanic. Shame, shame, shame. We have enough Latin based radio stations in the Los Angeles area. Bring Indie back to the airwaves!

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