As we first reported on Thursday, SummitMedia has pulled a three-way format flip in Birmingham. The big move is at 97.3 where Soft AC "Easy 97.3" WEZZ-FM Gardendale gives way to Hot AC "97.3 Play" WPYA. Launching with 10,000 songs commercial-free, the new format fills the music vacancy in the market between iHeartMedia CHR "103.7