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Bruce Collins Joins Alpha Media As Portland Talk/Sports OM

Bruce Collins 101 KXL 101.1 750 102.9 The Game Portland Alpha MediaAlpha Media has hired Bruce Collins as OM of its three Portland Talk/Sports stations.

Collins will oversee News/Talk “FM News 101” 101.1 KXL, Conservative Talk “Freedom 970” KUFO, Sports “750/102.9 The Game” KXTG and the Radio Northwest Network. Collins previously spent much of his career at iHeartMedia/Clear Channel most recently as Program Director of News/Talk 1150 WJBO and Sports “1210 The Score” WLRO Baton Rouge. He previously programmed for the company in Atlanta, Cincinnati, Columbus, Nashville and Oklahoma City among others.

Alpha Media, Portland, OR is pleased to announce Bruce Collins as Talk Operations Manager over Portland’s KXL, KXTG, KUFO, and Radio Northwest Network.

Collins’ years in the radio industry have given him vast experience in the news/talk programming arena. Most recently, he served as News/Talk/Sports Format Captain for iHeart Media as well as a Program Director. Over the years, Bruce also worked in the programming department at 700WLW and 55KRC in Cincinnati as well as Oklahoma City, Nashville, Atlanta, Columbus, Ohio, McAllen, Brownsville, Harlingen and Baton Rouge, LA.

Alpha Media Executive VP of Programming, Scott Mahalick commented on the announcement, “Bruce is a star programmer and talent mentor with a great sense of news, sports, and entertainment. He is the perfect fit for our talk brands in Portland”

Alpha Media SVP/Market Manager, Milt McConnell had the following to say, “Bruce brings to Portland extensive news, talk, and sports experience to our cluster. I am particularly excited about his work with both sports and traffic networks which will help with the expansion of our Radio Northwest Network.”

“What a wonderful opportunity Alpha Media has given me to lead their talk stations in such a beautiful city as Portland, Oregon. Alpha truly believes in staying connected to the community with their stations and they believe in being informative through live and local programming. I am looking forward to working with the great teams at FM News 101 KXL, Sports 750/102.9 The Game, and Freedom 970 and calling Portland home,” Collins remarked.

Profile photo of Lance Venta
Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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