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ESPN Clarksville Moves To 104.1

ESPN Clarksville 100.7 104.1 540 WKFN Saga OutlawSaga Communications Sports “ESPN Clarksville” 540 WKFN Clarksville TN has moved its FM simulcast from 100.7 W264CK to 104.1 W281BT Clarksville.

The move is tied to WKFN’s new AM Revitalization translator move into Clarksville. W281BT was originally located in Morganfield KY. Despite the press statements claiming a better a signal on 104.1, both W264CK and W281BT have nearly identical 250w/101m patterns from the same antenna.

Saga states that 100.7 W264CK will debut a new HD fed format in September once the ESPN audience is fully moved to the new signal. We have previously reported on plans for the translator to flip to Classic Country utilizing the “Outlaw” brand that Saga has rolled out in multiple markets.

Following a year-long process of FCC applications and engineering studies, Clarksville-based 5 Star Radio has moved the dial position for ESPN Clarksville from 100.7 FM to 104.1 FM. The all sports format will continue to broadcast on 540 AM.

ESPN Clarksville features Mike & Mike in the Morning, Dan Le Batard, Jim Rome and other ESPN programming and is the flagship station for the Gov’s Sports Network, featuring Austin Peay State University Athletics.

“The new dial position is better for technical reasons and we believe it to be a more competitive spot for listeners to find us,” said General Manager Katie Gambill.

Station Brand Manager Scott Chase said the switch provides a larger megaphone for local sports. “With APSU’s new stadium and some promising new coaches, this improved signal is going to help more fans discover Gov’s athletics.” Chase said.

ESPN Clarksville will continue to broadcast Titans and St. Louis Cardinals games and has also added Mike Sinnott, who covers local and regional sports and photographer Michael Rios to provide local digital content to the station website.

Gambill said ESPN Clarksville will continue to broadcast on 100.7 FM as well as 104.1 FM until listeners are used to the change. “Then we’re planning to launch an all new music format in late summer,” Gambill said. The format for the new station will be announced in September.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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