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Kimmy B Takes Afternoons At Hits 97.3 Miami

Hits 97.3 WFLC Miami Kimmy B DJ Laz Lulu LalaCox Media CHR “Hits 97.3” WFLC Miami has named Kimmy B as its new afternoon host.

Kimmy moves from mornings at WFLC where she served as DJ Laz’s co-host since August 2014. She has worked for Cox Media Group Miami since 2004 with most of that time at Urban “99 Jamz” WEDR. She replaces Lulu & Lala who are joining iHeartMedia Rhythmic Hot AC 103.5 WKTU New York.

Cox Media Group (CMG) Miami names Kimmy B as the new Afternoon Drive host for Miami’s CHR Top 40 radio station, WFLC / HITS 97.3.

“Kimmy B breaths the HITS 97.3 brand! Her growth from co-hosting the morning show with DJ Laz, to now hosting Afternoon Drive, speaks volumes about her drive and overall development,” said Jill Strada, Director of Branding & Programming. “I’m incredibly proud of Kimmy and am thrilled to watch her evolve with HITS 97.3!”

Kimmy started her radio career at COX Media’s WEDR/99 JAMZ in 2004. She was promoted to Morning Show Co-Host of the DJ Laz Morning Show in August 2014. In the summer of 2016, Kimmy began hosting WFLC’s local Sunday Public Affairs Show “Community Convos,” discussing important topics to the South Florida community such as LGBT, breast cancer awareness and the environmental importance of keeping our beaches clean.”

CMG Miami’s VP and Market Manager Rob Babin said, ”Kimmy B’s passion and teamwork as a member of the DJ Laz Morning Show has made an impact in making Hits 97.3 the #1 CHR in Miami, now we look forward to Kimmy B making the same impact in Afternoon Drive.”

“Co-Hosting the DJ Laz Morning show for the past two years has been a dream come true’ and I am forever grateful to my boss Jill Strada and to DJ Laz and the entire CMG family for their confidence and continued belief in me,” said Kimmy B. “Now it’s time to begin a new chapter and I’m super excited for the challenge and look forward taking afternoons in Miami to a new level with this AMAZING team and City!”

Kimmy grew up in Boston and studied at the University of Miami. She hosted the youth sports television show “Generation Next” and remains very active in community organizations around South Florida.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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