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Bob Goes Into Biloxi

After stunting for a week with a countdown clock, Triad Broadcasting’s “Classic Rock 105.9” WHGO Pascagoula/Biloxi, MS flipped to Variety Hits “105.9 Bob-FM” at 3pm today. The stunt worked in generating local attention as listeners believed that the station was counting down to a potential terrorist attack on local oil refineries.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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