Following the revamping of “92.9 The Mountain” KWMT-FM to “My 92.9” on Friday, Clear Channel has announced two more programming shifts in Tucson.
Spanish AC “Mia 97.1” KTZR will drop that format in place of a simulcast of sister News/Talk 790 KNST on Monday, November 28.
KTZR’s calls and syndicated morning host Alex “El Genio” Lucas have slid to 1450 KWFM as “La Preciosa 1450” displacing 24/7 Comedy’s “Funny 1450” programming.
KNST joins Journal Broadcasting’s “104.1 The Truth” KQTH as News/Talkers on the FM band. In the most recent trend, KNST was barely ahead of KQTH in overall market share. The move should help KNST add younger demographics to its core audience.