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Link Launches In Fort Myers

The Link 96.5 98.1 101.5 105.1 Fort Myers Naples Beasley Gabbi Modern MusicThe final piece of the Fort Myers format musical chairs brought on by Beasley has launched.

The four translators that had been rebroadcasting Sports “770 ESPN” WWCN prior to its move to 99.3 have launched Modern AC “The Link“. The new station is branded as “Southwest Florida’s Modern Music“. Launching with 10,000 songs in a row, former “99X” hosts Roger Marley and Gabbi are scheduled to relocate to The Link in the coming days.

The Link can be heard on 96.5 W243BM Suncoast Estates, 98.1 W251AL Fort Myers, 101.5 W268AH Bonita Springs, and 105.1 W286AK Naples via 96.1 WRXK-HD2. The launch ends a market shuffle that has seen 93.7 WTLT shift from AC to Active Rock, 96.1 WRXK-FM from Hot Talk to Rock, and 99.3 WJBX from Active Rock to Sports over a weeklong stretch.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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