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Christmas Comes To Yakima Too

North Pole Radio 104.9 KYXE Union Gap Yakima Christmas FMAnd then there were four…

After being the first station to flip to Christmas music in 2012, Sunnylands Broadcasting’s 104.9 KYXE Union Gap/Yakima, WA has once again made an early return to the holiday mix using the “North Pole Radio” programming service.

After running with Christmas music from October to January last year, KYXE went dark again until returning with this year’s holiday music.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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