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True Oldies Leaves For Hank In Madison

1550 Hank Classic Country Legends Hit Radio WHIT Madison Scott Shannon True OldiesMidwest Family Broadcasting has flipped Oldies “HitRadio 1550” WHIT Madison to Classic Country “Hank“.

The station, which is an AM daytimer, had been running Cumulus Media Network’s True Oldies Channel. It registered a 0.0 share in the spring and summer ratings. The new format can be sold as an add-on or flanker for sister Country “Q106.3” WWQM.

The Hank format comes from Envision Radio Networks.

Profile photo of Lance Venta
Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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