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John Boy & Billy Sign Long-Term Renewal With Premiere

John Boy Billy WRFX Premiere Radio NetworksPremiere Radio Networks has signed John Boy & Billy to a long-term contract extension to retain their syndicated morning show based at Classic Rock “99.7 The Fox” WRFX Charlotte.

The program airs on about 70 stations mostly in the southeast on multiple formats including Rock, Classic Rock, Country, Classic Hits, and Talk. “The Big Show” has been based at WRFX Charlotte since 1986 and in syndication since 1993.

Premiere Networks today announced a long-term agreement with John Boy and Billy to renew and extend their relationship with the company. Specific terms were not announced. Broadcasting weekdays and Saturdays from 6 – 10 a.m. ET, John Boy & Billy’s The Big Show will continue to be heard on more than 70 stations nationwide, in addition to iHeartRadio, Clear Channel’s industry-leading digital radio service.

John Boy and Billy commented, “We’re happy about the renewal, and excited about keeping The Big Show gang together for the long haul. It’s one of the best teams in radio, and they make coming to work fun.”

Premiere Networks President Julie Talbott stated, “Having a unique program like John Boy & Billy’s The Big Show in our lineup offers incredible programming for listeners, advertisers and strategic partners. We’re delighted to continue our successful partnership with John Boy and Billy well into the future.”

John Boy and Billy have been working together since 1980, and are known for their uniquely Southern spin on mass-appeal morning radio, with a special emphasis on quirky characters and NASCAR coverage. With more than 30 years on-air together, the Charlotte-based duo continues to grow their audience and deliver ratings success. The Big Show is a consistent top performer in markets such as Charlotte, N.C.; Greenville, S.C.; Knoxville and Nashville, Tenn.; Mobile and Montgomery, Ala.; and Roanoke, Va.; among others (source: Nielsen Audio, FA ’13, MSA, Exact Times, AQH Rank, M 25-54). The Big Show also attracts blue-chip sponsors like ABC/ESPN, The Home Depot, Experian, ProFlowers, AutoZone and Masterbuilt. For more information, please visit www.TheBigShow.com.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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