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Radio M Debuts In Rome

103.1 Radio M RadioM WROM W276CL Rome Radio PartnersRome Radio Partners has launched CHR “103.1 Radio M” 710 WROM Rome/103.1 W276CL Atlanta Junction, GA.

Marketing the station as “the first station geared towards the millennial generation playing a wide variety of Top Hits across multiple genres”, WROM is featuring a broad mix of currents from Pop, Dance and Rock. The station will air the WNCI Columbus based syndicated Dave & Jimmy morning show from 6-9am.

Among the songs heard in our listen to the station were:
Gareth Emery – Dynamite
Arctic Monkeys – R U Mine
Matt Nathanson f/ Lolo – Headphones On
Shawn Mendes – Something Big
Royal Blood – Figure It Out
Broods – Mother & Father
Nick Jonas – Chains
Our Lady Peace – Won’t Turn Back
Glass Animals – Gooey

Profile photo of Lance Venta
Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

2 Comments

  1. Profile photo of Eric Jon Magnuson


    Whoever updated the station’s Wikipedia page consistently referred to the format as being Variety Hits. Going from my occasional monitoring of the stream (which is hampered by the fact that nothing’s showing up under the playlist’s “Further Back” tab), I’d concur that the format seems to be more of a recent/modern Variety Hits than a CHR; I’ve noticed very few (obvious) repeated songs so far.

    • Profile photo of Eric Jon Magnuson


      The “Further Back” function has been fixed, so I’ve been glancing at the playlist every so often. It’s not as broad as I originally thought, but it still seems to be heavier on recurrents.

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