Mitten Media has flipped a pair of its stations in Manistee MI.
101.5 WMTE-FM, which the company recently closed on its acquisition of, has flipped to Soft AC as “101.5 Coast-FM“. That format had been heard on 97.7 WMLQ.
WMLQ is now simulcasting sister News/Talk 98.7 WLDN Ludington MI.