Update 7/23: After stunting for 90 minutes with New Orleans Zydeco music, WDVW flipped to “Rock 92.3” at 4:00pm. The entire airstaff has been let go and the website shows a splash page with the pictured “Rock 92.3: logo.
Update 7/14: Citadel adds a pair of other domain registrations for WDVW: SmoothJazz923NewOrleans.com and Sports923NewOrleans.com. These have all the markings of decoys registered after word of the first registration got out to keep the competition guessing. As a local market observer tells us, all of the sports network affiliations are claimed in New Orleans.
Original Report 7/12: Just a few weeks after Clear Channel flipped KYRK to “104.1 The Brew”, it appears Citadel is preparing to bring a current Rock format back to New Orleans. Low-rated Adult CHR “Mix 92.3” WDVW appears to be on the verge of flipping to Rock as “Rock 92.3“. Citadel registered Rock923NewOrleans.com on Friday, July 9.
Today At 4pm They Flip To Rock As Rock923