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Pair of Changes Coming To Lexington, KY

B92 WBVX 92.1 The Fox Your 106.3 Wild Hits WCDA LM L.M. Lexington

Update 4/14: The evolution has begun as 92.1 WBVX has added the Free Beer & Hot Wings show for mornings. No name change to The Fox yet, however the station has shifted its branding from B92 ever-so-slightly to B92.1.

Original Report 4/6: Domain registrations by group Program Director Charlie Kendall indicate pending changes at a pair of LM Communications’ stations in Lexington, KY.

Hot AC “Your 106.3” WCDA will soon be heading in a CHR direction based on the registration of WildHits1063.com. The move will place the station in competition with Clear Channel’s “104.5 The Kat” WLKT.

Classic Hits “B92” WBVW will head to Classic Rock as “92.1 The Fox” at 921TheFox.com. That move will shift the station from direct competition with Clear Channel’s “Rewind 105.5” WWRW and instead position it between Rewind and Rock “Double Q 100” WKQQ.

LM also operates “Sports Radio 1300” WLXG, Classic Country “Hank 96.1” WLXO, AC “96.9 Kiss-FM” WGKS, and Urban “107.9 The Beat” in Lexington.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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