Merlin Media LLC will begin its LMA of the three stations it is acquiring from Emmis on Friday, July 15.
The existing formats of “Q101” WKQX Chicago and 101.9 WRXP New York will end sometime around Midnight on Friday morning. All signs continue to point to some form of News or Talk programming debuting soon after on the two stations.
Walter Sabo, the COO of Merlin Media has also been accumulating domains for potential use with these stations over the past few months. Those domains are: FMAllNews.com, 1019TheFlow.com, 101TheFlow.com, 101WIINS.com, and 101WINS.net.
While all or some of these domains are decoys or for change plans all signs indicate 101.1 in Chicago running a News oriented format using the WINS branding, while 101.9 in New York goes News/Talk.