Update 9/3: 97.3 KSGG launched its new format as Urban "Swag 97.3" at 1:00 this afternoon. Original Report 8/30: Americom Broadcasting has moved Variety Hits "Bob 97.3" KZTQ Reno, NV to 93.7 replacing CHR "Z93.7" KWNZ. The 97.3 signal will return to Rhythmic CHR to the stronger signal as "Swag 97.3" in the coming days.