iHeartMedia launched Country “Big 98.3” WUBG Plainfield/Indianapolis at 4:00pm today.
WUBG becomes the third Country station in Indianapolis joining Cumulus’ 95.5 WFMS and Emmis’ “97.1 Hank-FM” WLHK. The soon-to-be former Radio Disney owned stations will feature two on-air hosts based at iHeartMedia’s “Big 104.7” WPGB Pittsburgh. Bob Delmont is listed from 10am to 3pm and Carson from 3-8pm.
Update 7/8: The countdown clock on the flip of 98.3 WRDZ-FM Plainfield/Indianapolis to Country “Big 98.3” has begun as the application to change the station’s call letters to WUBG was made on Tuesday, July 7.
As explained in the sale agreement in May, iHeartMedia needed to give Disney five days notice prior to the start of its LMA and call letter change to WUBG. No official statement from iHeart has been made on when they will begin operating the station yet.
Update 5/29: The April domain registration pointing to a sale becomes reality as iHeartMedia has purchased 98.3 WRDZ-FM Plainfied/Indianapolis, IN and 910 KWDZ Salt Lake City from Radio Disney for $1.95 million.
iHeart will begin operating 98.3 WRDZ-FM via LMA before the sale closes, however no start date is attached. The company just needs to give notice within 5 business days. The LMA agreement does however insist that the call letters of the station be changed to WUBG, which clearly matches the Big983Indy.com domain registration previously reported below.
910 KWDZ will become iHeart’s seventh station in the Salt Lake City market joining News/Talk 570 KNRS/105.7 KNRS-FM, Classic Hits 94.1 KODJ, CHR “97.1 ZHT” KZHT, Hot AC “My 99.5” KJMY, and “Rock 106.5” KAAZ.
Original Report 4/12: Has Disney found a buyer for the only FM remaining in their portfolio?
iHeartMedia registered Big983Indy.com for 98.3 WRDZ-FM Plainfield, IN this past Friday. With iHeart launching “Big” branded Country stations in Chicago and Pittsburgh in recent months, we’d expect the company to launch a third Country station in the market. Any possible FCC filing to transfer the station will not appear in the database until Monday morning.