Chattanooga

Urban Real 96.1 Launches In Chattanooga

After a month of Christmas Music and five hours of songs with “Real” in the title, iHeartMedia Classic Country “96.1 The Legend” W241AF Rossville, GA/100.7 WUSY-HD2 Chattanooga TN flipped to Urban “Real 96.1” at 5pm today. The new format is launching with the usual jockless, commercial-free approach. W241AF previously had an Urban format as “96.1 The Beat” from April 2012 until its flip to Classic Country in November 2014. The new format will take on Brewer Media’s “Power 94” 94.3 WJTT Red Bank, which placed third in the Summer 2016 Nielsen Audio ratings with a 7.7 share. The Legend had a 0.0 share in its past two ratings books. We reported last week that iHeart had registered Real961.com with Oklahoma City and not Chattanoo...Read More

Alt 93.9 Launching In Chattanooga

Bahakel Communications will launch AAA “Alt 93.9” 1370 WXCT/93.9 W230CN Chattanooga TN on Monday, November 14 at 8:00am. Branding as “Where Music Matters”, the new station will be a current/recurrent oriented AAA much like the former format of sister “96.5 The Mountain” WDOD-FM from 1997 through its flip to CHR in 2008. WXCT (formerly WDEF) has been simulcasting sister Classic Country “Q97.3/Q99.3” WUUQ South Pittsburg/99.3 W257AZ Lookout Mountain since dropping its Sports format in January.

Justin Cole Named iHeart/SVP Programming For Chattanooga

iHeartMedia has named Justin Cole as their new Senior Vice President of Programming for its Chattanooga cluster and Program Director of Country “US 101” 100.7 WUSY. Cole transfers from Nashville where he was Director of Country Programming for Premiere Radio Networks. He has previously programmed Country 93.1 WPOC Baltimore and worked on-air in the Asheville, Charlotte, and Nashville markets. He succeeds Gator Harrison who moved from Chattanooga to Nashville as SVP/Programming at the start of September. IHeartMedia owns Classic Country “96.1 The Legend” W241AF, Variety Hits “98.1 The Lake” WLND, Country “US 101” 100.7 WUSY, CHR “103.7 Kiss-FM” WKXJ, Active Rock “Rock 105” 105.5 WRXR in the Chattanooga market. Cole will...Read More

Santa 106.9 Returns To Chattanooga

For the second year in a row Brewer Media is running All-Christmas branded as “Santa 106.9” to lead into a new format in Chattanooga. 106.9 W295BI Chattanooga/95.3 WPLZ-HD2 Ooltewah TN used the two months of Christmas music last year to flip from Country “Cat Country 106.9” to Soft Oldies “Big Easy 106.9“. The move makes it the second All-Christmas station in Chattanooga this year along with iHeartMedia’s Classic Country “96.1 The Legend” W241AF Rossville GA/WUSY-HD2. The station is directing its former audience to sister Classic Hits “Big 95.3” WPLZ.

The Christmas Music Blitz Begins

While there were a few early stragglers to Christmas Music this year (starting with 1220/98.1 KOMC Branson MO on October 1), all of them were stations preparing to debut new formats or brand new signals signing on for the first time. Today we had the first stations to make their annual move to the format: SummitMedia Soft AC “Easy 102.1” 1320 WENN/W271BN Birmingham AL, iHeartMedia AC “105.3 My-FM” 1270 WTLY/105.3 W287CO Tallahassee FL, and iHeartMedia Classic Country “96.1 The Legend” W241AF/WUSY-HD2 Chattanooga TN. While there’s usually a group of stations to flip to Christmas music in October, most of the seasonal flips will take place once the calendar switches to November next week. INSTANT INSIGHT: In past years we’ve created a list of s...Read More

Station Sales Week Of 9/9

Station Sales Radio-One is divesting Brokered Chinese 1090 WILD Boston to Radio Boston Broadcasting for $888,326.16. The $15,000 per month LMA fees that the company has paid since December 2013 will go towards the purchase price. Radio Boston Broadcasting is owned by James Su’s Universal Broadcasting with a 78% stake and John & Greg Douglas’ AIM Broadcasting with a 22% stake. WILD airs programming from China Radio International. Shelby Broadcast Associates is spinning its recently acquired Silent 950 WNZZ and 94.1 W231DF Montgomery AL to Roscoe Miller’s Autaugaville Radio for $215,000. Shelby had just purchased WNZZ from Cumulus’ Joule Broadcasting Trust for $55,000. Spencer Travis Hickman is acquiring a pair of Chattanooga market AMs. Charles Rodgers’ St...Read More

Chattanooga’s 106.9 Becomes The Big Easy

The Christmas stunting of “Santa 106.9” Chattanooga/WPLZ-HD2 Ooltewah TN has come to an end with the station flipping to Soft Oldies “Big Easy 106.9“. The new format extends the brand of sister Classic Hits “Big 95.3” WPLZ to a second station. The new format will focus on music from the late 1950’s through early 1980s. Original Report 11/2: After just seven months after moving Country “Cat Country” from 95.3 WPLZ Ooltewah TN to 106.9 W295BI Chattanooga/WPLZ-HD2, Brewer Media has flipped the station to Christmas music as “Santa 106.9“. We have been monitoring domain registrations made in late August for the station.

Classic Hits Moves Up While Country Moves Down In Chattanooga

Classic Hits has returned to a full-powered signal in Chattanooga. With Classic Hits “Big 95.3” debuting on WPLZ Ooltewah, “Cat Country” shifted to 106.9 W295BI Chattanooga/WPLZ-HD2. The frequency swap restores Classic Hits to a full powered signal in Chattanooga for the first time since Cumulus flipped “107.9 Big-FM” WOGT to Nash Icon last October. W295BI had dropped its “Hippie Radio” branding in March. Sean McNally and Janice Colby’s “Mac & Cheez” morning show will remain on 95.3 WPLZ despite the format swap. Original Report 3/31: Brewer Media Classic Hits “Hippie Radio 106.9” W295BI Chattanooga/95.3 WPLZ-HD2 Oootewah, TN is undergoing an upheaval. The station is now identifying as “106.9 – Ch...Read More

FCC Applications 11/23

Station Changes Sunrise Broadcasting AC “Sunny 104.5” WILT Wilmington, NC has applied to change its city-of-license to Carolina Beach as part of a proposal to increase from a Class A with 3.1kW at 120 meters to a C3 with 17kW at 120 meters (Coverage Map). Educational Media Foundation’s pending acquisition of 98.5 WDEO-FM San Carlos Park/Fort Myers, FL from Ava Maria University has applied to increase from a Class C3 with 18.5kW at 113 meters to a C2 with 50kW from the same antenna (Coverage Map). Delta Media Corporation applies to make 104.1 KLCJ Oak Grove, LA a rimshot into Lake Charles. After a previous application was dismissed earlier this year, Delta applies to upgrade the station to 6kW at 94 meters where its service contour will come just short of the city (Coverag...Read More

US101 Chattanooga Adds A Legend

The gold-based Country marketplace is getting a tad bit crowded in Chattanooga. A couple weeks after Cumulus flipped Classic Hits 107.9 WOGT to their Nash Icon brand, iHeartMedia has dropped Urban “96.1 The Beat” W241AF Rossville, GA/100.7 WUSY-HD2 and replaced it with a 90s centric Classic Country format “US101 The Legend 96.1“. The move expands the dominant in the market “US101” 100.7 WUSY brand to a second frequency and gives the Chattanooga market its third gold-based Country signal along with WOGT and Bahakel Communications’ “Q97.3/99.3” WUUQ South Pittsburg/99.3 W257AZ Lookout Mountain. iHeartMedia states that the new Legend will focus on “80s, ’90s, and early 2000’s country that has gotten lost and forgotten by countr...Read More

Nash Icon Launches In Chattanooga; Three More Stations Rebrand As Nash-FM

In addition to the launches of the Country “Nash Icon” brand in Lexington, KY and Worcester, MA today, Cumulus will also launch the brand in Chattanooga on what is currently Classic Hits “107.9 Big-FM” WOGT. The change will return the station to Country as it was previously “Duke-FM” from 2005 until 2010. Cumulus is also transitioning three of its existing Country stations to the flagship “Nash-FM” brand. “Cat Country 95.1” KATC-FM Colorado Springs, 98.1 KBUL Reno, and 102.9 KTOP-FM Topeka join the 37 other Nash branded stations across the country. Cumulus announces that three of its existing Country-formatted stations will rebrand today as NASH stations and three additional stations will launch today as NASH Icon stations. These ...Read More

WQMT Shifts To Tennessee Country

East Tennessee Radio Group has flipped Regional Mexican “La Caliente 93.9” WQMT Decatur/Chattanooga, TN to Country. Now branded as “Tennessee Country 93.9“, the move gives the station its fourth format in three years. It follows a similar move from Sports to Country at sister 106.3 WPFT Pigeon Forge last month. WQMT doesn’t cover Chattanooga proper, but the eastern portions of the market including Athens and Cleveland, TN.

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