Are We Ready for the ‘80s Again, Again?

Article appears courtesy of Complete Station Branding on Barter. When you log-in everything is branded with your VO, ready to go. It’s been almost 15 years since the idea of an all-‘80s format generated any excitement among broadcasters. The format went through a quick boom/bust around the turn of the century – one entirely expected by programmers who had seen the short-lived all-‘70s format seven years earlier. Now, according to Radioinsight’s Lance Venta, an all-‘80s format exists only on four U.S. broadcast stations—two of which are translator/FM combos. Only one, KRKE Albuquerque, N.M., is in a top 100 market. The ‘80s as a format was rife with challenges. Hot ACs hadn’t relinquished the biggest ‘80s hits. The 10-year window was narrow chronologically, but too broad stylistic...Read More

What Radio Can Learn From Radio

Article appears courtesy of Complete Station Branding on Barter. When you log-in everything is branded with your VO, ready to go. What can radio learn from a radio blogger? Often, it’s how to be anybody else. Every few weeks, at least, broadcasters are urged to follow the lessons of some hot company or industry, usually one generating positive headlines of the sort that radio can only envy. Apple has been a frequent topic of these articles. Last Wednesday morning, my inbox had an article about what radio could learn from Apple Pay. But there have also been articles on what radio can learn from the Super Bowl (two different ones), Jimmy Fallon and Jimmy Kimmel, YouTube’s viral media stars, Pixar, Domino’s Pizza, Halloween, TV in general, and Australian radio. And that’s just...Read More

Two Major Internet Fails For Radio

A big story making the rounds of the radioverse this week is the story of the Louisiana radio station “taken down by hackers“. Stannard Broadcasting’s cluster of “Today’s Country 105.7” KVVP Leesville, Rock “Channel 95.7” KROK South Fort Polk, and AC “Mix 106.7” KUMX North Fort Polk originally claimed they were “hijacked” last Friday with their systems being held for ransom. In reality, the station’s computer systems were not protected. The stations were running the no-longer supported Windows XP or any virus protection being kept up-to-date and hit by the Cryptowall Ransomeware that encrypts every file on the system and is not released unless they send money via bitcoin to the virus distributor. Having outdated ...Read More

How News Bias Limits Potential Audiences

In a year-long study on political polarization published today, The Pew Research Center has released data on how American’s receive and trust news sources. Among the takeaways from the study, Pew states that the 20% of the population who label themselves as “Consistently Liberal” or “Consistently Conservative” are the most likely to vote, donate to campaigns and participate directly in politics. The other 80% are classified as “Mostly Liberal”, “Mixed”, or “Mostly Conservative”. Among radio brands included in the study, NPR is considered the most used news source by 53% and most trusted by 72% of those at the extreme left of the political spectrum. Not surprisingly Rush Limbaugh, Sean Hannity, and Glenn Beck are trusted by 0...Read More

Fox Sports Radio Bringing A Blueprint For A Revamped Talk Format

When iHeartMedia’s “Fox Sports Radio” debuts its new lineup on November 3, the network will have ten hours of its daily lineup that will be dedicated to general entertainment Talk as opposed to just sports. Rich Eisen’s first guests on the show that will add the radio simulcast on 11/3 were actor Paul Rudd, San Francisco 49ers owner Jed York and “Breaking Bad” creator Vince Gilligan showing an ability to stretch the format beyond just Sports Talk. The show’s producer Ted Mulkerin, comes to the program from CBS’ Late Late Show with Craig Ferguson bringing late night television sensibilities to a radio program. Dan Patrick has always had a pop-culture lean on his program, and Jay Mohr came to the program following a long run as a regular guest on the Opie ...Read More

First Listen: Hot 104.5 San Antonio

Article appears courtesy of Complete Station Branding on Barter. When you log-in everything is branded with your VO, ready to go. Anybody who has launched a new radio station in the last few years will tell you that it’s harder to get the market’s attention. The marketing money that used to guarantee sampling isn’t there for most operators. In Urban and Rhythmic Top 40, where word of a new station used to travel quickly, listening is diminished. And the sure-fire tactic of showing up with a handful of gold titles that people haven’t heard in a while is less potent in a world where any song is readily available. So the initial success of the recent slew of gold-based rhythmic top 40 stations has been encouraging. Entercom’s KHTP (Hot 103.7) Seattle eventually tapered off, but not ...Read More

Your Station’s Website Sucks

It doesn’t matter how they’re designed or what content management system it uses, the commercial radio industry has come to accept that their online home is going to suck. Where else can you go if you want to be bombarded with advertisements, promotional graphics, and rehashes of articles posted on TMZ a couple hours before with poor SEO to ensure nobody ever finds the posts? Just head over to your hometown radio station’s website and you’ll be all set. Where else are there bios of hosts telling all about how they’ve moved from town to town to town without establishing roots anywhere and how they’re favorite sports team and musicians have no connection to their current station? Give it up for that guy Otto Mation working simultaneous shifts across the co...Read More

Examining The CBS/Beasley Deal

The biggest radio deal in years is now on the books as CBS and Beasley are exchanging nineteen stations in four Top 25 markets. How will this affect each cluster? Philadelphia Philadelphia is likely the lynchpin of this entire exchange. CBS has been attempting to add an additional FM in the market for years, twice being outbid for what is now EMF’s 106.9 WKVP. With this deal CBS doubles the amount of FMs it owns in the market as it adds Country 92.5 WXTU and Rhythmic CHR “Wired 96.5” WRDW-FM to its Sports 94.1 WIP-FM and Classic Hits 98.1 WOGL. CBS drops an AM in 610 WIP, but still retains News 1060 KYW and Conservative Talk 1210 WPHT. CBS is now maxed out at six radio stations in Philadelphia as it also owns CBS 3 KYW-TV and CW “Philly 57” WPSG. If there were...Read More

iHeartMedia But What About Radio?

Clear Channel Media + Entertainment is a thing of the past. The company was founded as San Antonio Broadcasting Company in 1972 by Lowry Mays and Red McCombs with the purchase of a San Antonio station that today is Country “KJ97” KAJA. Following the purchase of 1200 WOAI in 1975 the company took the name of the term for the 50kW AM stations without any other signals allowed to broadcast enabling coverage over wide areas at night. After using the deregulation of the 1996 Telecommunications Act to gradually swallow up competitors such as Jacor and AMFM, Clear Channel had established itself as the largest operator of radio stations by a wide margin. It wasn’t until 2008 when the company launched the iHeartRadio streaming platform and app. That led to multiple concerts and aw...Read More

The Days of Miracle and Wonder

Article appears courtesy of Complete Station Branding on Barter. When you log-in everything is branded with your VO, ready to go. I love almost every song on the new Miranda Lambert album, Platinum. The one I don’t like, the first single, “Automatic,” is one of those paeans to the good old days — before GPS, power windows, online shopping and other modern irritants (or so they’re made to seem). It’s the equivalent of the comedian’s rant about having survived childhood in the ‘70s without a car-seat or bicycle helmet, which is a reliable laugh until you stop to consider that somebody else did not. Broadcast radio lends itself to lots of sentences that begin with “remember when we had to . . . ?” You used to have to wait to hear the new superstar single until it played again ...Read More

When Is A Station Cursed Or Simply Mishandled

The CRTC this week approved 100.7 CFJL-FM Winnipeg’s application to relocate to 100.5 in part because “the frequency itself has become stigmatized as a station no one listens to.” While The Jewel format is fresh and new in the Winnipeg market, is enjoyed by those who tune it in, and is successful in other markets where it is played, it can not escape the stigma that comes with the frequency after so much time at the bottom of the ratings. Listeners have told our marketing department the station is a “loser”, and consequently, potential advertisers see the station as perpetually “last in the market” to our financial detriment. It is our belief that a change in frequency to 100.5 MHz will help Dufferin overcome and shed some of the negative baggage associated with the 100.7...Read More

Radio & Records War Against Change

It took all of nineteen days for the relaunch of CKMP Calgary utilizing the Quickhitz brand of shortened pop hits to come to an end. The backlash against the revamped format started when singer/songwriter Jann Arden went on a Twitter tirade about the station editing songs. That began a war of words as Newcap VP/Programming Steve Jones accused her of cyberbullying, while Paragon Media’s Mike Henry (co-developer of the concept) took potshots at those who critiqued those who criticized the concept. The quick turnaround came after what Jones claimed was “numerous legal threats from a variety of different directions.” What were these supposed legal threats? The music industry and the radio industry are reliant on each other to make money. Record labels promote songs to radio, ...Read More