Bill Gentry Named Alpha Louisville SVP/Market Manager

Alpha Media Digity San Jose West Palm Beach New BernAfter spending over two decades overseeing iHeartMedia’s Louisville cluster and eventually rising to Market President overseeing Lexington and Somerset KY and Nashville TN as well prior to his exit last September, Bill Gentry is joining Alpha Media as Senior Vice President/Market Manager of its Louisville cluster.

Gentry will oversee a cluster that includes Urban ““>B96.5” WGZB, CHR 99.7 WDJX, Urban AC “Magic 101.3” WMJM, Hot AC “102.3 The Max” WXMA, and Classic Hip-Hop “Old School 105.1” WGHL. No word on the status of previous SVP/Market Manager Dale Schaefer within the company.

Alpha Media, Louisville, KY is pleased to announce that Bill Gentry has been named SVP/Market Manager for the company’s Louisville, Kentucky radio stations, including WDJX-FM, WGHL-FM, WGZB-FM, WMJM- FM, and WXMA-FM.

Gentry’s 30 years in the radio industry include positions in all facets of sales and management. Most recently, he was a Regional Market President for Clear Channel/iHeart. A native Kentuckian, Gentry has called Louisville home for many years.

“We’re delighted to have Bill Gentry lead our great Alpha Media team in Louisville,” says Bill McElveen, Alpha Media’s EVP of the Eastern Region. “Bill has been a dynamic player on the Louisville media landscape for many years and we are excited about putting his knowledge of the market and his long-standing client relationships to work for the Alpha Team and for our valued Louisville community partners.”

“I’m thrilled to be a part of the Alpha team! It will be fun to work for a company that is growing and building,” added Gentry.

Share This Post

Lance Venta is the Owner and Publisher of and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

Leave a Reply