Darren Arriens Joins Entercom Charlotte As Director Of Operations

107.9 The Link WLNK CharlotteEntercom has hired Darren Arriens as Director of Operations for its Charlotte NC cluster.

Arriens joins Entercom from the Program Director position at Cumulus Country “93.7 Kiss Country” KSKS Fresno. He has also spent time as Director of Programming for Treasure Coast Radio in Florida, Operations Manager for Cumulus Grand Rapids, and Midwest Regional Director of Programming for Citadel Broadcasting.

In his newly created position Arriens will oversee programming, syndications, and promotions for Sports “610 The Fan” WFNZ/102.5 W273DA, News/Talk 1110 WBT/99.3 WBT-FM, Hot AC “107.9 The Link” WLNK, and the syndicated Bob & Sheri show.

With Arriens joining the cluster, WLNK Program Director Darla Thomas has left her position.

Entercom Charlotte today announced the appointment of Darrin Arriens to the cluster’s newly formed director of operations position. The role is part of Entercom Charlotte’s ongoing leadership and organizational restructuring since its acquisition in early January. The director of operations will oversee the market’s 5 stations including WBT-AM/FM, WFNZ-AM/FM and WLNK-FM across programming, syndication and promotions.

Arriens will lead the programming across all Entercom Charlotte stations including broadcast, podcast, video, digital and social media distribution. He will also oversee all components of the Clusters day-to-day Programming. Additionally, Arriens will manage the syndication efforts for the “Bob and Sheri Network” program and will report to Matt Hanlon, the vice president and market manager for Entercom Charlotte.

Arriens joins Entercom with over 25 years of radio experience across News and Talk, Sports, Hot Adult Contemporary, Top 40, Hip-Hop and Rhythmic, Active Rock, Classic Rock, Alternative Rock and Triple A formats at ABC Radio, Citadel Broadcasting and Cumulus Media, among others. Previously, Arriens served as a regional director of operations for Citadel Broadcasting, overseeing 55 stations in the Midwest.

“We are focused on maximizing our impact across all of our stations, being the best local marketing solutions partner and continuing to deliver the outstanding content that our fans have come to expect from us” said Matt Hanlon, vice president and market manager, Entercom Charlotte. “The move to establish a director of operations role underscores our commitment to being best-in-class. I am thrilled to welcome Darrin to the Entercom Charlotte family.”

“I am thrilled to join Entercom Charlotte during this new and exciting time for local Charlotte radio,” said Arriens. “I am looking forward to joining the community and being a part of the great work that is happening across our stations.”

Entercom Communications acquired WBT-AM/FM, WFNZ-AM/FM and WLNK-FM in January 2017, providing Entercom with a new position in the attractive Charlotte market while strengthening the Company’s existing Carolina presence alongside Greensboro, NC and Greenville, SC clusters.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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