James Steele Adds Programming Duties At 103.3 The App San Antonio

103.3 The App K277CX San Antonio KJXK-HD2Alpha Media has appointed James Steele as Program Director at Alternative “103.3 The App” K277CX Terrell Wells/KTFM-HD2 Floresville/San Antonio TX.

Steele, who will continue to serve as APD/Afternoon Host at CHR “107.1 The Monkey” WXYK Gulfport MS, has previously programmed Alternative “96X” WROX Norfolk VA. Steele has also previously worked in the Melbourne, West Palm Beach and Orlando markets and doing freelance audio production and voiceover.

Pat ‘DJ Grooves’ Cerullo who had been programming K277CX will continue to program CHR “Energy 94.1” KTFM and Variety Hits “102.7 Jack-FM” KJKX for Alpha Media San Antonio.

Alpha Media, San Antonio names James Steele Program Director of 103.3 The APP (KTFM-HD2).

Steele joined Alpha Media in 2015 and currently hosts PM Drive on 107.1 The Monkey in Biloxi-Gulfport, MS. You can also hear his voice on a number of stations throughout the country. Steele is an award-winning radio producer and personality who has received multiple accolades for community service, charity events, and branding campaigns. Previously, as Program Director of WROX-FM, Steele and his team turned the station into a ratings power house with a focus on branding, community, and music flow.

Alpha Media Executive VP of Programming, Scott Mahalick commented on the announcement, “James Is that fun spirited guy at the party you want to be around. His creativity, energy, and enthusiasm for the Alternative format is contagious, and we are happy to advance talent from within Alpha.”

Alpha Media, San Antonio Operations Manager, Greg Martin added, “We are excited to bring on James to oversee 103.3 The APP. He has an incredible passion for the format and we look forward to seeing him take the station to a whole new level.”

“I’m just glad to be back in the Alt game and happy to be joining an already strong team. I am thankful to Scott, Greg, Phil Becker (VP of Programming), Ricky Mitchell (Biloxi Market Manager), and Kenny Vest (Biloxi Operations Manager) for all opportunities at Alpha,” remarked Steele.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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