KBAI Bellingham Drops Liberal Talk For Classic Hits

98.9 KBAY 930 KBAI BellinghamSaga Communications flipped Liberal Talk 930 KBAI/98.9 K255DC Bellingham WA to Classic Hits “98.9 K-Bay” this morning.

The move continues Saga’s move away from the format for what they described in Ithaca NY as “lack of programming to fill out a schedule”. The new format creates a flanker for sister AC 104.1 KAFE.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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