Alpha Media Sports “640 The Hurricane” WMEN Royal Palm Beach FL is adding a daily show hosted by Kevin Rolston.
Rolston will continue as host of the “KVJ Show” in mornings on Alpha Hot AC 97.9 WRMF West Palm Beach. “Kevin’s Other Show” will air from 3-4pm on WMEN replacing the first hour of Doug Gottlieb’s Fox Sports Radio show.
WMEN-AM – 640 “The Hurricane” sports radio in West Palm Beach today announced that top-rated morning radio personality and self-proclaimed sports fanatic Kevin Rolston of WRMF’s “The KVJ Show” will join 640 “The Hurricane” (WMEN-AM) starting on February 26th for a daily sports radio show for 3-4pm.
Rolston’s local sports radio show appropriately titled, “Kevin’s Other Show” will be part of 640’s all-star national lineup including Colin Cowherd and Dan Patrick. “Kevin’s Other Show,” featuring local topics as well as national sports conversations will be broadcast Monday-Friday on 640 as well as a live daily YouTube and Facebook session at noon. Additional podcast and streaming options as well as original video content will also be available. The show will feature segments like, “Beat My Kid,” where listeners will attempt to beat Kevin’s 9-year-old son in athletic challenges, like pop-a-shot. Commenting on the show, Rolston said, “I’m not sure if this opportunity is really a compliment to their faith in my broadcasting ability, or just an attempt to stop me from talking about sports on a Hot AC morning show. Either way, I’m pumped!”
Alpha Media Palm Beach SVP/Market Manager Elizabeth Hamma added, “We’re excited to bring something unique, fresh and local to South Florida’s Sports fans. 640 The Hurricane has the largest sports signal in the Palm Beaches so adding talent the caliber of Kevin Rolston whose passion for sports and entertainment make it a natural winner.” Program Director Paul Mason also commented, “Kevin is a special kind of talent that doesn’t come along too often. His worth ethic, love for this market, and passion for local sports will take WMEN to new heights.” 640-The Hurricane is affiliate for The New York Yankees, Miami Hurricanes, and Florida Panthers and is owned by Alpha Media.