Sinclair Communications Acquires Austin Translator

Sinclair Communications 97.1 K246BD Austin EmmisSinclair Communications, the operator of radio clusters in Norfolk VA and Santa Rosa CA as well as 49.9% owner of the Emmis run cluster in Austin TX, is purchasing 97.1 K246BD Sunset Valley/Austin TX for $903,000.

Currently owned by Greg Shapiro’s GHS Inc., the translator is currently operated as brokered Regional Mexican “Fiesta 97.1” fed via 104.9 KTXX-HD2 Bee Cave. Sinclair intends to have the 99w/334m K246BD rebroadcast an HD subchannel of 93.3 KGSR Cedar Park.

While the remainder of the cluster will currently remain 50.1% owned by Emmis and 49.9% by Sinclair, K246BD will join a cluster that includes AAA 93.3 KGSR Cedar Park, Classic Rock 93.7 KLBJ-FM Austin, Alternative “101X” 101.5 KROX-FM Buda, Spanish CHR “Latino 102.7” K274AX Austin/KLZT-HD2, Variety Hits “103.5 Bob-FM” KBPA San Marcos, Regional Mexican “107.1 La Z” KLZT Bastrop, and News/Talk 590 KLBJ/99.7 K259AJ Austin.

Sinclair Communications is unrelated to the Sinclair Broadcast Group currently in the process of purchasing Tribune Media.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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