Envision Networks has announced that it will take over distribution of the “easy fm” Soft AC format.
The format was launched in 2014 and is programmed by Radio Consulting Services’ Jon Holiday and Rick Brady. It will feature music from the 70s through 2000s as well as the option for 24/7 Christmas Music during the holiday season.
Envision Networks® wants to help radio stations beat the Christmas rush with a “Soft & Relaxing” format, easy fmTM. Our latest format option offers a stress-free listening experience for in the car, work, or home, playing top testing songs from the Seventies through the 2000’s from superstars such as Elton John, Billy Joel, The Eagles and Chicago, plus many favorites rarely heard these days on mainstream AC. And, affiliates have access to 24/7 Christmas music playlists, holiday imaging and promotional ideas when they are ready to make the switch to All-Christmas music.
easy fm and Radio Consulting Services offer everything you need to kick back and take it easy. easy fm targets the affluent demographic of 25-54 Adults that your advertisers desire and affiliates of easy fm reap the benefits of over 30 years of programming experience. Other benefits include playlists, brand usage, imaging, music research and recommended rotations, music library resets and revenue generating sales ideas.
“A few years ago, we performed a format hole study on behalf of a client,” said format creator, Radio Consulting Services’ Jon Holiday. “This led to market research and development of a new Soft AC format that my partner, Rick Brady and I call easy fm. Thanks to Danno Wolkoff and Envision Networks, we’ll have the ability to offer this great format on a large scale.”