Barry Allen Runs To Sunny 105.3 Bakersfield
iHeartMedia AC “Sunny 105.3” KBFP-FM Bakersfield has appointed Barry Allen as Program Director.
Allen joins iHeart from the dual role as Program Director for Results Radio’s “Power 102.1” KCEZ Chico and “Power 94.7” KEWB Redding CA. He has previously worked on-air in Green Bay WI and St. Cloud MN.
KBFP-FM flipped from Spanish AC to AC in August 2018.
iHeartMedia announced today that Barry Allen has been named Program Director for Sunny 105.3, Bakersfield’s Feel-Good Station, effective January 22. iHeartMedia Bakersfield has a strong cross-platform presence and includes a number of iconic brands and franchises — both broadcast and digital — encompassing more than four stations comprised of music, talk and news formats.
iHeartMedia has the leading consumer reach and influence across multiple platforms and delivers more live programming than any other media company. As Program Director, Allen will be responsible for the day-to-day operations of the station’s music programming and for imaging and branding. He will report to Steve Weed, Area Senior Vice President of Programming for iHeartMedia’s Central California Region.
“We’re excited to have Barry joining our iHeartMedia Bakersfield family,” said Weed.
“When we launched SUNNY 105.3 last year, we filled a major void for Bakersfield listeners and we’re confident that Barry will continue to build out the SUNNY 105.3 brand.”
Allen joins iHeartMedia Bakersfield from KCEZ-FM in Chico, California and KEWB-FM in Redding, California, where he most recently served as Program Director for both stations. He also served as an on-air talent at KZRV-FM and KLZZ-FM in St. Cloud, Minnesota; on-air talent for KRWC-AM in Buffalo, Minnesota; and a Program Director and Interactive Manager for BOLD Radio. Allen began his career in radio at WPKR-FM in Green Bay/Oshkosh, Wisconsin.
“I’m thrilled to be joining the ranks of iHeartMedia,” said Allen. “The New Sunny 105.3 is a great station and I’m thankful for the opportunity to come on board and help accelerate the station’s growth.”