Alpha Media has named Gene Sandbloom as Content Director for Country “98.7 The Bull” KUPL Portland.
Sandbloom has served as Operations Manager for the company’s Portland cluster and Content Director of AAA 101.9 KINK since September 2019. He fills the vacancy at KUPL that was created by the layoff of Country Format Captain and KUPL PD/afternoon host MoJoe Roberts in April 2020. Roberts has since joined iHeartMedia as Program Director of Country “95.5 The Bull” KWNR Las Vegas.
Prior to joining Alpha Portland in 2019, Sandbloom spent 25 years at CBS Los Angeles from 1992 through his departure in 2017 to travel the world eventually rising to Operations Manager of KCBS-FM and KROQ. He has also worked at MCA Records and was Managing Editor of Network 40 magazine.
Alpha Media Portland is proud to announce that the Operations Manager and 101.9 KINK Content Director, Gene Sandbloom, has officially accepted an additional role of Content Director for country music market leader, 98.7 The Bull.
Gene Sandbloom brought his decades of programming excellence to Alpha Media Portland, Oregon in the fall of 2019. Under his direction, the cluster has experienced substantial growth.
SVP Market Manager, Lisa Decker, asserted “It’s time to make it official. Gene has been leading The Bull’s team since the beginning of the pandemic and we have seen our ratings double. Over and over he has proven himself to be an exceptional leader, coach, and strategist.”
When asked for his thoughts on the new title, Gene remarked, “A huge thanks to all my new friends in Nashville that have made me feel so welcome through this really difficult year. I can’t wait to meet you all in person. And my gratitude to Bob Proffitt, Lisa Decker, and Phil Becker at Alpha Media for their vote of confidence.”
Alpha Media Portland’s cluster of stations include; 101.9 KINK-FM (KINK), 98.7 The Bull (KUPL), Live 95.5 (KBFF), FM News 101 (KXL), 750 The Game (KXTG), We 102.9 (KINK-HD2), and Freedom 970 (KUFO).