WYNZ Gets Rewound

Rewind 100.9 Big Hits Y100.9 Portland Chuck Igo Classic HitsSaga has rebranded Classic Hits “Big Hits Y100.9” WYNZ South Portland, ME as “Rewind 100.9“.

The station remains focused on pop hits from the 60’s through the 80’s, but is emphasizing a broader playlist with the change. The station has removed its airstaff and gone jockless with the rebranding.

WYNZ has had an Oldies/Classic Hits format since the late 1980’s. Branded first as “Oldies 100.9“, the station relaunched as “Big Hits Y100.9” in 2007.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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