KCRZ Rebrands

Hitz 104.9 Hits Z104.9 KCRZ Visalia Tulare Elvis Duran Randy HendrixMomentum Broadcasting CHR “Z104.9” KCRZ Tipton/Visalia, CA has rebranded as “Hitz 104.9“.

The change comes along with a new on-air lineup as the station adds a pair of syndicated shows to its daily lineup. Elvis Duran takes over mornings from 5-10am and On Air With Ryan Seacrest is added for 3-7pm. Randy Hendrix moves from mornings to middays while retaining his Program Director role. Danny P holds down nights.

Momentum Broadcasting also owns Christian “Living Water Radio” 1270 KJUG Tulare, “99.7 Classic Rock” KIOO Porterville, and Country 106.7 KJUG-FM Tulare.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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