The new AC, to be branded as “Up! 93.1“, has been stunting with a beating heartbeat. CIHI is a new signal to the market granted by the CRTC last May. It joins sister CHR “Hot 92.3” CFRK-FM in Newcap’s Fredericton cluster. That station flipped from Classic Hits “92.3 Fred-FM” to CHR on March 1.
Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.