Salem Classic Hits “103.3 Earth-FM” WRTH Greer, SC launched its new website this week with a bit of a surprise included.
The station’s logo included references to the station also being heard on 98.5. That variation of the logo has since been removed but remains visible on the station’s Twitter account. The 98.5 in question is W253BG Arial/Greenville owned by Ted McCall. The translator is currently operated by Summit Media as Alternative “X98.5” rebroadcasting 107.3 WJMZ-HD2.
The addition of 98.5 to WRTH will enhance the station’s coverage in Greenville. WRTH operates with 2.7kW at 151 meters with its tower closer to the Spartanburg side of the market. Its 60dbu protected contour just misses reaching the east side of Greenville. W253BG operates from Paris Mountain north of Greenville with 250 watts at 319.8 meters. It would need to rebroadcast an HD subchannel of Salem’s 94.5 WGTK-FM to bring WRTH’s programming to Greenville.