Longtime music executive Tommy Page is joining Cumulus Media as Senior Vice President of Brand Partnerships.
Page joins Cumulus from Pandora where he was Vice President of Artist and Brand Partnerships. Page has also spent time as Publisher of Billboard Magazine, worked in A&R and radio promotion for Warner Brothers Records, and topped the Billboard Hot 100 chart with the song “I’ll Be Your Everything” in 1990.
Page will work with Cumulus to increase the company’s focus on live events.
Cumulus Media, Inc. announces that veteran music executive Tommy Page has been appointed Senior Vice President of Brand Partnerships as part of the company’s increasing focus on live events. Page joins Cumulus from Pandora, where he led artist partnerships, branded content and events as Vice President of Artist and Brand Partnerships.
At Cumulus, Page will create unique experiential opportunities and custom programs that connect consumer brands with 225 million weekly listeners from approximately 8,500 radio stations nationwide across the Cumulus platform of owned stations and the Westwood One distribution network.
Page will be based in New York City and report directly to CEO Lew Dickey.
“As an artist and marketer, Tommy is a natural choice to create meaningful connections between artists, brands and their passionate fans through immersive and measurable marketing experiences,” Dickey said. “Tommy has a deep understanding of the live experience and helping advertisers bring their brands to life with unique partnerships.”
Page said: “Based on the expansive and compelling original content that Cumulus produces at both local and national levels, we can create extraordinary value for advertisers by developing experiential opportunities – including live events and custom content — that enable consumer brands to connect directly with recording artists and their many millions of loyal fans every day.”
Prior to joining Pandora two years ago, Page was publisher of Billboard Magazine — wherehe led the successful re-launch of the Billboard brand, built Billboard’s partnership with the Grammys, created new events that have become tent pole consumer events and furthered the development of the Billboard Music Awards. Page was previously an A&R and radio promotion executive at Warner Bros. Records, where he helped to shape the careers of Michael Bublé, Alanis Morissette, Josh Groban, and Green Day, among others. Page started his music career as a recording artist for Sire Records and topped the Billboard Hot 100 chart with his single, “I’ll Be Your Everything” in April 1990. He has recorded nine studio albums achieving sales of more than three million units worldwide. Page is a graduate of New York University’s Stern School of Business.