Saga Communications launched Country “105.5 The Outlaw” W288CQ Asheville/WTMT-HD3 Weaverville NC on Friday, November 20.
The translator becomes Saga’s second “Outlaw” branded Country following its debut in Des Moines in September. The station is positioned as “Legends & The Young Guns” featuring a mix of current and classic artists as well as a splash of Southern Rock. The format gives Asheville an in-market competitor to IHeart’s market leading “99.9 Kiss Country” WKSF.