Idaho Conference of Seventh-Day Adventists will launch Christian CHR “Project 88.7” KOAY Middleton/Boise ID on February 20.
The launch will be tied into the Boise stop of the Rock & Worship Roadshow concert tour. KOAY has been airing Christmas music since early October continuing through January. The new station will flank sister Christian AC 89.5 KTSY Boise.
To help promote the launch, KOAY is giving future listeners that posts a picture of themselves on Instagram or Twitter with the station hashtag tickets to the concert.