iHeartMedia stuck first as Classic Country “92.5/93.3 K-BUC” KRPT Devine/K227BH San Antonio rebranded as “The Bull” this morning. No changes in content at the station, which runs the Premium Choice Classic Country feed around the clock. Original Report 10/28: Alpha Media and iHeartMedia are both seeking to stake a claim to the “Bull” brand in the San Antonio market. Earlier this month we reported on Alpha’s registration of TheBullSA.com with a mostly completed site for what is now “ESPN Deportes 103.1” KHHL Karnes City, which serves the rural area southeast of the city. Last week iHeart registered TheBullCountry.com which now redirects to the site of Classic Country “92.5/93.3 K-BUC” KRPT Devine/K227BH San Antonio. Both comp...[Read More]
The selloff of Border Media’s properties has reached its conclusion as the Border Media Business Trust has sold their San Antonio cluster to Larry Wilson’s L&L Broadcasting for $31 Million. The purchase gives L&L eight stations in San Antonio and 43 total. Involved in the sale are News/Talk 550 KTSA, Sports “ESPN 1250” KZDC, CHR 94.1 KTFM, Regional Mexican “La Ley 95.7” KLEY, Variety Hits “102.7 Jack-FM” KJXK, Spanish Sports 720 KSAH/103.1 KHHL, and Regional Mexican “Norteno 104.1” KSAH-FM. KHHL’s signal is nonexistent in San Antonio proper, while 95.7 and 104.1 rimshot the market from the south. In 2012 Border Media began its selloff by divesting of its Austin and Rio Grande Valley stations.