104.1 New Orleans

104.1 Marks The Spot In New Orleans

iHeartMedia flipped Hot AC “Voodoo 104.1” KVDU Houma/New Orleans LA to Classic/Variety Hits “104.1 The Spot” at 5pm today. KVDU, which covers both the New Orleans and Baton Rouge markets, will fill the Classic Hits opening in the former. KVDU registered a 1.6 share in the Spring 2017 Nielsen Audio ratings. The closest format competitors are Michael Costello’s pair of rimshots: Oldies 94.3 WTIX-FM and 80s Hits “Z104.5” KWMZ. The Spot is positioning with the Variety Hits standby “We Play Anything”, but musically sounds like the typical Rock leaning Classic Hits station outside of one song per hour. The first hour of The Spot consisted of: Tom Petty – I Won’t Back Down Commodores – Brick House REM – The One I Love C...[Read More]

VooDoo Hits New Orleans

Louisiana has become the epicenter of the 90’s GenX Hits format over the past year with GenX 103.3 in Baton Rouge, 99.3X in Ruston, and Fun Radio 92.7 in Monroe. Clear Channel has joined the club by flipping Classic Rock “104.1 The Brew” KOBW Houma/New Orleans to the format at noon today. Billed as “Retro, Rock, Dance, and Everything In Between” is “Voodoo 104“, the new station is 90s centric but leaning into the 80s and 2000s as well. The first hour of Voodoo 104 consisted of: Black Eyed Peas – Let’s Get It Started 2 Unlimited – Get Ready For This 3 Doors Down – Kryptonite Marky Mark & The Funky Bunch – Good Vibrations Young MC – Bust A Move Blink-182 – All The Small Things Shakira / Wyclef Jean- Hips...[Read More]