104.9 Johnson City/Kingsport

WKOS Shifts From Nash To Nash Icon

Cumulus Country “104.9 Nash-FM” WKOS Kingsport, TN has moved over to the Nash Icon brand. “104.9 NashIcon” will feature the national on-air programming originating from Cumulus’ Nash Campus in Nashville as heard on 95.5 WSM-FM Nashville. WKOS has held steady at a 0.8 share in the last few Nielsen Audio ratings periods; well behind Bristol Broadcasting’s market leading 96.9 WXBQ’s 19.9 share. Cumulus Media announces that radio station WKOS in Tri-Cities, TN (Johnson City-Bristol-Kingsport) launched this week as the all-new NASH Icon station, 104.9 NASH Icon. WKOS was previously programmed as NASH FM 104.9. Program Director J.B. Stone will continue to program WKOS. Nash Icon is a new format playing the best Country hits from Country music’s most icon...[Read More]

Cumulus’ NashFM Expansion Continues

Cumulus’ NashFM Country brand continues to expand across the nation on the eve of Independence Day as more stations become “America’s Country Station”. The five new stations to pickup the Nash branding are: “Nash FM 93.7” WSJR Dallas/Scranton, PA (formerly “Great Country 93.7“) “Nash FM 100.5” WHLZ Marion/Florence, SC (formerly “Wheelz 100.5“) “Nash FM 101.7” KAYD Beaumont, TX (formerly “KD 101“) “Nash FM 102.7” WHKR Rockledge/Melbourne, FL (formerly “The Hitkicker“) “Nash FM 104.9” WKOS Kingsport, TN (formerly “Great Country 104.9“) The five stations join the five stations that relaunched over Memorial Day weekend and the original “Nash FM 9...[Read More]

Great Country Comes To Kingsport

On the heels of the launch of “Great Country 93.7” WSJR Wilkes-Barre, PA this morning, Cumulus flipped CHR “Channel 104.9” WKOS Kingsport, TN to “Great Country 104.9” at 1:04pm today. WKOS has seen a number of formats over the past few years; Variety Hits “104.9 The Peak“, Hot AC “104-9 KOS“, and most recently CHR “Channel 104.9“. Cumulus’ stations are embargoed from release of their ratings due to not subscribing to the local book, however WKOS is now up against Bristol Broadcasting’s market dominating 96.9 WXBQ, which registered a 22.4 share in the Fall 2011 ratings. Working against WKOS is its in-market signal. The 2.75kW signal is not strong in the Johnson City portion of the Tri-Cities while WXBQ is a ...[Read More]