106.9 Hilton Head

Larry Wilson Acquires Triad Broadcasting

Larry Wilson, the former founder and CRO of Citadel Broadcasting who operates Alpha Broadcasting in Portland, has acquired Triad Broadcasting for $21 Million. Triad operates with different operational names in the markets it serves, such as Go Radio Fargo, JMP Radio in Peoria, and Adventure Radio in Bluefield and Savannah/Hilton Head The company will be operated under the name L&L Radio, standing for “Live & Local”. The 32 stations involved in the deal serve five markets: Biloxi MS – Sports “96.7 The Champ” WUJM, Rock 97.9 WCPR, Variety Hits “105.9 Bob-FM” WQBB, CHR “107.1 The Monkey” WXYK, and Sports simulcast “The Team” 1490 WXBD/1640 WTNI. Bluefield WV – Classic Rock “Eagle 100.1/100.9” WKQY/WK...[Read More]

The Triad of Triad Broadcasting Changes in Savannah

Update 3/18: 107.9 WLOW has relaunched as Hot AC “Y107.9” playing the “Hits of the 90’s, 2K, and Today”. Original Report 3/12: Triad Broadcasting’s Adventure Radio cluster in Hilton Head Island, SC and Savannah, GA has made its third adjustment in as many weeks. First there was the relaunch of “Country 106.9” WGZR as “Bob 106.9” WUBB on February 21. This past Monday, March 6 “ESPN 1130” WFXH shifted to Soft AC/Standards as “1130 The Island” WHHW with 107.9 WLOW morning host Monty Jett moving to the new AM station. Now the third shoe has begun to fall as “107.9 The Coast” WLOW has dropped its Soft AC (with Smooth Jazz at night) format and has begun stunting as “Shamrock 107.9” promoti...[Read More]