107.3 Orlando

Cox Orlando Names Co-Operations Managers

Cox Media Group Orlando has promoted a pair of programmers to Co-Operations Manager for the cluster. Stevie Demann, who currently serves as OM/Director of Branding & Programming for Country “K92.3” WWKA, Urban “Power 95.3” WPYO, and Spanish CHR “107.3 Solo Exitos” W297BB adds those duties for Urban AC “Star 94.5” WCFB. Drew Anderssen, Program Director for News/Talk 96.5 WDBO-FM and Sports “ESPN Orlando” 580 WDBO as well as format coordinator for the company’s News/Talk stations nationwide adds OM duties for those two stations and Classic Rock 98.9 WMMO. Stevie DeMann, Operations Manager and Director of Branding & Programming for Power 95.3 FM, K92.3 FM, 107.3 FM Solo Exitos, now adds the market’s urban leader...[Read More]

X107.3 Orlando Flips To Spanish Hot AC

The Alternative format of Cox Media’s “X107.3” W297BB De Bary/94.5 WCFB-HD2 Daytona Beach FL has come to an end after a year and a half. At noon today after stunting with a loop of Newcleus’ “Jam On It” for twelve hours, W297BB flipped to Spanish Hot AC “107.3 Solo Exitos“. Using the “Más Música, Más Variedad” positioning the station describes itself as a mix of “Tropical, Bachata y Pop.” with core artists including Marc Anthony, Juan Luis Gurra, Romeo Santos, Prince Royce, Maná, Chayanne, Shakira, Gilberto Santa Rosa and Luis Fonsi. Cox Media Group (CMG) Orlando has launched a new Hispanic format in the Orlando market located at 107.3 FM. 107.3 Solo Éxitos will launch today at noon and target Hispanic adults 25-54. 10...[Read More]

Cox Launches X107.3 Orlando

Update 6/19: At noon, W297BB debuted its new format as Alternative “X107.3“. Launching with 10,000 songs in a row commercial free, the new format brings Alternative back to Orlando for the first time since CBS flipped 105.9 WOCL to Classic Hits in January 2008. Listen to the launch of X107.3 at FormatChange.com. Cox Media Group (CMG) has launched a new Alternative format in the Orlando Market located at 107.3 FM WCFB HD2. This new station, which launched today at 12 noon will feature 10,000 songs commercial free. The target audience is adults 18-34 and features today’s hottest Alternative artists such as Imagine Dragons, Lorde, Bastille, Black Keys and more. X107.3 will be the seventh radio station for the Orlando cluster including WDBO-FM, WDBO-AM, WWKA, WMMO, WCFB and WPYO. T...[Read More]

FCC Applications 2/26: Pair of Milwaukee AM’s Gaining Translators

A very brief rundown this week with just a few applications made: We start in Milwaukee, where two AM’s appear headed for the FM band. The Milwaukee Radio Alliance has agreed to purchase 100.3 W289CB Milwaukee from Mary Medicus for $150,000. The translator CP, currently licensed to operate with 12 watts at 67.9 meters, will be used to rebroadcast Standards “1290 Martini Radio” WZTI. Meanwhile Kevin J. Youngers’ 105.7 W289CB Milwaukee has applied to relocate to 105.1 where it will operate with 10 watts. The application specifies Entercom’s “SportsRadio 1250” WSSP as the originating station. Reach Communications has proposed relocating 107.3 W297BB De Bary, FL into Orlando operating with 250 watts at 129 meters. The translator will rebroadcast an HD ...[Read More]

Cox Acquires Orlando Area Translator

Cox has agreed to purchase 107.3 W297BB De Bary, FL from Reach Communications for $200,000. The sale includes a clause for the 250 watt translator, which currently serves the northern suburbs of Orlando, to apply to relocate the translator within the next five days. The sale will see the translator’s originating station shift from Clear Channel’s 100.3 WRUM-HD2 to Cox’ 94.5 WCFB. Cox currently programs Gospel on WCFB-HD2 and Classic Hip-Hop on HD3, but that is no guarantee that either will be making its way to the translator once the sale and move are completed.